Use for blog posts, landing pages, or any indexed page.

Keyword Optimization

• [ ] Primary keyword in the H1 (main title)
• [ ] Primary keyword appears in the first 100 words
• [ ] 1–2 secondary keywords naturally included
• [ ] Keyword in URL slug (e.g. /async-updates-for-teams)
• [ ] Keyword used in at least one subheading (H2)
• [ ] Avoid keyword stuffing (aim for natural usage)

Content Quality

• [ ] Original, valuable content - not AI-only or duplicated
• [ ] Fully answers the user’s search intent
• [ ] Structured with H2s/H3s, short paragraphs, and lists
• [ ] Word count matches or exceeds top-ranking competitors
• [ ] Includes fresh data, insights, or unique POV
• [ ] Optimized for a reading level of Year 8–10 (or B2 level)

On-Page SEO Elements

• [ ] Meta Title includes keyword (≤ 60 characters)
• [ ] Meta Description includes keyword and CTA (≤ 155 characters)
• [ ] Alt text added to all images with descriptive text
• [ ] Internal links to 2–3 relevant site pages